Flexible, on-demand executive leadership to drive your business forward

WHO WE ARE

Talos Consulting Group is a rapidly evolving Fractional Leadership firm that offers a network of elite CXOs, providing subscription based Marketing, Design & Technology consultancy services- delivering measurable outcomes tailored to your unique growth objectives.

What do we offer?

Think of it as having your own part-time

Head of Marketing/ Communications/ Technology. You get an experienced senior leader + framework for a flat fee or a subscription fee—no recruitment, employment or idle time costs.

Our highly-experienced CXOs take

full responsibility of whatever is the need of the hour- be it strategic mapping, defining & allocating budgets or leading execution.

‍

We execute on a tailored-for-your-business framework

and have industry leading CXOs leading and supporting the process till the desired results are achieved. We offer the ideal solution if you don’t have the possibility or need for a full-time hire, but want a strategic partner in driving growth.

How does it work?

From no marketing lead to a highly experienced CMO in just 3 days!

We change the game with our outcome-based strategic leadership subscription that includes a Fractional CMO + a tailored-for-your-business framework for the targeted

business problem + access to an on-demand marketing/ communications/ design/ tech operations team. Outcome-based means you set the goals against a defined budget, and we ensure that we deliver you results within a defined timeframe.

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Why Remote Leadership?

The VirtualCMO model operates in a decentralised manner, enabling enterprises to access a vast talent pool

and leverage world-class marketing expertise without the overhead of a full-time C-suite leader.This cutting-edge, outsourced approach empowers organizations to optimize resource allocation, enhance agility, and seamlessly align go-to-market strategies with evolving business imperatives.

Particularly beneficial for organizations seeking to expand into new
markets, the VCMO construct disrupts traditional marketing structures,
unlocking unprecedented scalability and cost-effectiveness.

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Features

Powerful features to supercharge your productivity

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Sales

Adding a fractional VP of sales is a logical choice for SMB, medium, and large-sized businessesthat need an immediate infusion of sales leadership. Hiring a fractional VP of sales can give youthe experience and insights needed to refine your sales process, foster sales acceleration,manage your sales team, and be a strategic partner to you as you focus on high-level businessgrowth initiatives. And, as the name suggests, you can engage a fractional VP of sales for afraction of the cost of a full-time VP of sales.

A fractional Vice President of Sales can be an invaluable asset to your executive leadership team
and sales management efforts. As a peripheral executive skilled in driving rapid growth, a
fractional VP of Sales can swiftly revamp your sales strategy. Collaborating with either a full-time
or fractional Chief Revenue Officer, this role focuses on developing and executing a tailored sales
plan, providing training and coaching for the sales team, and working closely with marketing
leadership to enhance the inbound lead generation process.

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Marketing

A Fractional CMO serves as a marketing executive dedicated to enhancing customer acquisition,developing sales strategies, and fostering company growth. This allows your business to benefitfrom executive-level expertise without the financial burden of a full-time salary.

The concept of mid-sized companies leveraging fractional executives is not novel; for instance,virtual CFOs—pioneered by firms like Tatum and VCFO — have been effectively utilized fordecades.These professionals add significant value to organizations that may not require a full-time CFOdue to financial or practical considerations concerning the nature of the challenges they face. AtTalos, we offer similar advantages for your marketing function.A Fractional CMO is a seasoned marketing leader who collaborates with businesses on apart-time basis, concentrating on:

Crafting marketing strategies
Implementing those strategies to achieve tangible results
Leading, developing, and mentoring the marketing team
Stimulating sales growth

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Technology

A Fractional Chief Technology Officer, often referred to as a Fractional CTO, is a specializedpart-time executive who provides organizations with strategic technology leadership and efficienttechnology solutions. Fractional CTOs are instrumental in shaping a company’s technologystrategy, overseeing technology product development, and optimizing technology resources formaximum impact.

These technology experts play a pivotal role in defining technology roadmaps, expediting
time-to-market for new tech products, devising plans for the successful introduction of innovative
technology solutions, and offering valuable guidance to technology teams. Fractional CTO
services are especially valuable in industries where technological advancements, seamless
cross-functional collaboration, and operational efficiency are essential.

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The Strat Sprint- Our Rule of 3s

Step

1st Call

We discuss your growth plans, marketing challenges and what you’re looking for in a Marketing Lead. You’ll walk away with actionable advice on how to elevate your marketing—regardless if you start a CMO as a service subscription with us, or not. We go ahead from here only if we believe we’re a good fit for one another.

Step

3 Days

This is where the business end of our conversation begins. We discuss what we’re trying to achieve- in actionable objectives and measurable outcome parameters. We exchange information and data around the business and initiate the process of strategic mapping.

Step

3 weeks

We create a 90-day/ 180-day/ 365-day marketing plan tailored to your desired outcomes, resources, and time frames. You’ll know exactly what you’ll be getting, and when. The framework is devised uniquely for your business problems and is based on your business goals.

Step

3 Months

We deploy the CXO into the company structure, ensure we integrate the framework with the ongoing processes, and we initiate delivering value to the business while developing and integrating the growth culture in the teams. We evolve at every step, as we believe the most successful business are the ones that correct course based on results.

Step

1st Call

Step

3 Days

Step

3 weeks

Step

3 Months

Who should
hire us?

You're a startup, and you need help with growth but can't afford a full-time head of growth.

If you're a startup, you know that every dollar counts. Hiring a full-time head of growth can be a big expense, and it may not be feasible for your business at this stage. But that doesn't mean you can't benefit from having someone on your team who is focused on growth. A fractional head of growth can provide the expertise and support you need to grow your business without breaking the bank.

You're not a startup, but you want to tap into the startup mindset and grow your business in a more agile way.

Just because you're not a startup doesn't mean you can't benefit from the startup mindset. If you want to grow your business in a more agile way, hiring a fractional head of growth can help you do that.
They'll bring a fresh perspective and new ideas to the table, and they'll be able to help you implement them quickly and efficiently.

You have a product or service that is perfect for startups, but you don't know how to reach them or what kind of marketing message will resonate.

If you have a product or service that would be perfect for startups, but you're not sure how to reach them or what kind of marketing message will resonate, a fractional head of growth can help. They understand the startup ecosystem and they know how to reach startups with your message. They can also help you craft a marketing strategy that will resonate with startups and helps you stand out from the crowd.

You want to improve your customer acquisition funnel but don't have the bandwidth to do it yourself.

If you're looking to improve your customer acquisition funnel but don't have the bandwidth to do it yourself, hiring a fractional head of growth can be a great solution. They'll be able to analyze your current funnel and identify areas of opportunity. Then they'll work with you to implement changes that will help you acquire more customers more efficiently.

You're looking for someone who can think outside the box and challenge assumptions - someone who isn't afraid to try new things.

If you're looking for someone who can think outside the box and challenge assumptions, a fractional head of growth is a good option. They're not afraid to try new things, and they're always looking for ways to improve. This means they'll be able to help you see your business from a different perspective and come up with creative solutions to problems.

You want someone who is data-driven and can help you make decisions based on hard numbers.

If you want someone who is data-driven and can help you make decisions based on hard numbers, a fractional head of growth is a good choice. They're always looking at the data to see what's working and what's not. This means they can help you make informed decisions about where to focus your efforts for the greatest impact.

The CMO Expertise

You get our globally recognized and widely experienced CMO as a part of your leadership for a fraction of the cost.

We’re highly adaptable and take full responsibility for marketing strategies, plans, budgets, and execution, however the business needs us to fit in. Coming in as a part of your management team, reporting directly

to the CEO and managing the ongoing operational marketing work - just like any other full-time CMO would do.

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The Growth Mindset

We’re a bunch of driven and extremely goal-oriented CXOs who have build ventures and brands to successful heights in the past. We bring with us a tireless growth mindset, focused on business objectives and strategic priorities.

take your business to the next level

The CXO Squad

90% of marketing is team and execution.

That’s why we’ve got a network of talented CXOs and an on-demand marketing and tech operations team. Our squad serves as an extension of your in-house resources , if needed.

Need a team of web developers, cloud computing & data experts, PR leaders, Design specialists, Event aces, Content creators & digital producers or LinkedIn ad masters? Our squad is ready for your next project.

take your business to the next level

Fractional Leadership- Cost Benefit Analysis

Fractional Growth Team

Full-Time Hires (FTE)

Marketing Team Cost

$68k-$102k per year2 to 4 experts with varying skill sets

$250k-$500k per year2 to 4 Full Time Employees

Marketing + Tech Team Cost

$102k-$136k per year4 to 8 experts with varying skill sets

$500k-$1M per year4 to 8 Full Time Employees

Benefit Analysis

Low Overhead: No benefits, payrolltaxes, PTO, employee infrastructure, office,
Fast ramp-up: Able and accustomed toquickly adapting to new environments.
Flexibility: Month-to-Month Contract. Pause or unpause. Scale up or down onhours.
Autonomous: Project and team member management done for you.
Powerful Team: Fast execution, redundancy, shared brain power, strategic thinking, and new ideas.
Reliable: Track record of success and industry expertise. Low turnover. Strong culture.

Costly Overhead: You pay for benefits, payroll taxes, PTO, employee infrastructure, office, etc.
Slower ramp-up: Interviews, onboarding, and less accustomed to quickly getting up-to-speed.
Less Flexibility: If you're not satisfied with your new hire it's more difficult to change course.
Not autonomous: You have to manage projects and team members.
Less Powerful Team: Unless you have a very large enterprise-level marketing team, you likely have gaps in expertise and even team dynamics.
Less reliable: Underperformance, employee churn, lack of strategic thinking, team member burnout.

Proven ROI

Yes

Maybe

Onboarding Time

Days

Months

Marketing Team Cost

$68k-$102k per year2 to 4 experts with varying skill sets

Marketing + Tech Team Cost

$102k-$136k per year4 to 8 experts with varying skill sets

Benefit Analysis

Low Overhead: No benefits, payrolltaxes, PTO, employee infrastructure, office,
Fast ramp-up: Able and accustomed toquickly adapting to new environments.
Flexibility: Month-to-Month Contract. Pause or unpause. Scale up or down onhours.
Autonomous: Project and team member management done for you.
Powerful Team: Fast execution, redundancy, shared brain power, strategic thinking, and new ideas.
Reliable: Track record of success and industry expertise. Low turnover. Strong culture.

Proven ROI

Yes

Onboarding Time

Days

Marketing Team Cost

$250k-$500k per year2 to 4 Full Time Employees

Marketing + Tech Team Cost

$500k-$1M per year4 to 8 Full Time Employees

Benefit Analysis

Costly Overhead: You pay for benefits, payroll taxes, PTO, employee infrastructure, office, etc.
Slower ramp-up: Interviews, onboarding, and less accustomed to quickly getting up-to-speed.
Less Flexibility: If you're not satisfied with your new hire it's more difficult to change course.
Not autonomous: You have to manage projects and team members.
Less Powerful Team: Unless you have a very large enterprise-level marketing team, you likely have gaps in expertise and even team dynamics.
Less reliable: Underperformance, employee churn, lack of strategic thinking, team member burnout.